Privacy Policy

Effective Date: May 20, 2025


About Us

“We”, “us” or “our” refers to Putney.news Ltd and our website at https://putney.news.


About This Privacy Policy

This Privacy Policy explains how we collect, use, and share your personal information when you use our website(s), mobile apps, and other online or offline services (collectively, the “Services”). We are committed to protecting your privacy and handling your information responsibly.


What Personal Information We Collect and How We Collect It

We collect personal information that you provide directly to us, including:

  • Contact Information: When you sign up for newsletters, emails, or SMS/text messages, we collect your name, email address, mailing address, and phone number.
  • Payment Information: If you purchase goods or services, we may collect payment information. Note: this is handled by a third-party payment processor governed by their privacy policy.
  • Survey & Form Submissions: We may collect information you provide in forms, surveys, promotions, or feedback.
  • Communications: We collect data from your correspondence with us, including marketing preferences and support requests.

We also collect limited data automatically when you use the website:

  • Comments: When visitors leave comments, we collect the data shown in the comment form, your IP address, and browser user agent to help spam detection.
  • Media Uploads: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Other users may download and extract such data.

How We Use Your Personal Information

We use your personal information to:

  • Send newsletters, SMS or email updates, and promotions
  • Provide services or products you request
  • Respond to inquiries or support requests
  • Monitor and improve our Services
  • Administer contests or promotions
  • Detect and prevent fraud or unlawful activities
  • Fulfil legal obligations or contractual commitments

Depending on the context and country, our legal basis for processing personal data includes:

  • Your consent
  • The performance of a contract
  • Our legitimate interests, balanced against your rights
  • Legal obligations

If you have questions about our legal basis for processing, contact us at legal@putney.news.


How We Share Your Personal Information

We may share your data:

  • With vendors or service providers (e.g., analytics, email services, payment processors)
  • During business transitions (e.g., mergers, sales)
  • To comply with legal obligations or protect rights
  • With business partners or advertisers connected to Putney or Wandsworth

We do not sell your personal data.


Cookies and Analytics

We use cookies and similar technologies to improve the functionality and performance of our website. Cookies help us remember your preferences, manage user sessions, and measure how visitors interact with our content.

We use Google Analytics 4 (GA4) to better understand how people use our website. GA4 includes Enhanced Measurement features, which automatically track certain types of activity such as:

  • Page views and scroll depth
  • Outbound link clicks
  • File downloads
  • Site search terms
  • Video engagement (play, pause, completion)
  • Form interactions

These features help us improve user experience by analysing how our pages are navigated and which content is most useful.

Although we do not use GA4 to identify individuals directly, some of the data collected—such as IP address, browser type, and device information—may be considered personal data under UK and EU data protection laws. We use features like IP anonymisation and data retention limits to reduce the identifiability of this data.

Google Analytics data may be processed on servers located outside the UK, including in the United States. Where this occurs, we rely on Standard Contractual Clauses and other legal safeguards approved by the Information Commissioner’s Office (ICO) to ensure your data is adequately protected.

We ask for your consent before setting non-essential cookies. Our cookie banner gives you the option to accept or decline different types of cookies. You can change your preferences or withdraw your consent at any time by using the cookie settings link at the bottom of the page.


Embedded Content and Third-Party Services

Articles on this site may include embedded content (e.g., videos, images, articles) from other websites. Embedded content behaves exactly as if you visited the other website directly.

These websites may collect data about you, use cookies, embed third-party tracking, and monitor your interaction with that content.


Your Marketing Choices

We send marketing communications (emails, newsletters, text messages) only where you’ve opted in, or where there is an existing customer relationship. You can opt out at any time via unsubscribe links or by emailing legal@putney.news.

We will ask for your consent before sharing data with third parties for their direct marketing.


Retention of Your Data and Deletion

We retain personal data only as long as necessary for the purposes it was collected. Retention times depend on the type of data, legal obligations, and security considerations.

For comments, we retain metadata indefinitely to recognize follow-up comments automatically. You may request deletion of your data.


Your Data Protection Rights

Depending on your jurisdiction, you may have rights to:

  • Access, correct, or delete your personal information
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent at any time

You can exercise these rights by contacting legal@putney.news. You may also have the right to lodge a complaint with a supervisory authority.


Changes to This Privacy Policy

We may update this policy from time to time. Changes will be posted on this page with an updated effective date. Where appropriate, we will notify you via email or banner notification.


Contact Us

Putney.news
79 Lacy Road, London, GB SW15 1NR
Email: legal@putney.news