Starting next month, the Priory Hospital in Roehampton will boast the most expensive in-patient mental-health facility in Britain, offering dedicated single-client therapy for the startling price tag of £35,000 per week.
The Residence is a 1,200-square-foot apartment carved out of the Priory’s Grade II-listed mansion on Priory Land – next to the National Tennis Centre – and represents the ultimate in personal and private therapy.

A flat – and a staff – of your own
If you’re wondering what £35,000 a week gets you, the health suite is contained in a wing sealed off from the rest of the hospital. It has a private entrance leads to a reception lobby, then into the suite itself where you will find:
- An en-suite master bedroom with king-size bed, walk-in shower and designer toiletries
- A second en-suite companion room for a partner, PA or carer
- A living room dressed with muted fabrics, flat-screen TV and curated streaming bundle
- A kitchenette stocked to order, from Nespresso pods to fresh-pressed juices
- Two therapy and medical rooms where clinicians come to you
- A private office for those who need to keep one foot in work
Daily housekeeping and turn-down are automatic; laundry, dry-cleaning, chauffeured cars and airport transfers are arranged by a dedicated concierge. Dining is equally cloistered: before arrival the in-house chef takes a dietary briefing, then serves meals in-suite at times set by the guest; a personal chef can be brought in if clinically appropriate.

“The Residence will be the UK’s most exclusive and personalised mental-health and recovery experience,” says hospital director Alexandra Squire-Morrow. “We pride ourselves on precision recovery – where every detail is adapted for the individual.”
Therapies that travel to the patient
Of course, the whole point is the service is provide treatment for someone’s mental health and that begins with a comprehensive psychiatric assessment (online or on site). A hand-picked clinical team then builds a programme that may draw on:
- Classic talking therapies: CBT, DBT, EMDR, CAT, ACT
- The latest technology: virtual-reality exposure, neuromodulation and wireless EMDR kits
- Sleep and relaxation aids: Nurosym vagus-nerve stimulation for anxiety and sleep regulation
- Holistic options: yoga, massage, reflexology, art, personal training, and equine therapy in nearby Richmond Park
Lead clinician Dr Donald Masi calls the suite “a space of safety and hope” where care remains “truly personal and clinically precise.”
The length of stay is open-ended – so long as you keep paying the bills – and after discharge the Priory offers digital check-ins, outpatient sessions and family work.

How the price compares
If you’re thinking that this seems a little bit more expensive than normal, you’d be right: a standard private room in the same hospital typically costs £4,000–£6,000 a week; the NHS pays roughly £800 a night. At £35k, The Residence sits six-to-eight times above the top of the usual private scale.

Opening into a system under strain
The launch lands against a bleak backdrop. A National Audit Office study counts 1.2 million people on community mental-health waiting lists in England and estimates that as many as eight million have unmet needs. Charities warn that premium suites highlight a widening gulf between those who can buy immediate help and those stuck in queues; the Priory argues that high-net-worth clients bring in funds that support wider investment.
Roehampton itself carries a “good” rating from the Care Quality Commission after a 2024 inspection, even as other Priory sites remain under close regulatory watch.
For the handful who can afford it, though, The Residence promises the rarest of clinical luxuries: absolute privacy, on-demand therapy and a five-star bolt-hole where, as the brochures put it, “nothing is standard and everything is personal.”

Therapy acronyms at a glance
| Acronym | Full name | Key idea | Common use-cases |
| ACT | Acceptance & Commitment Therapy | Accept difficult thoughts, act on values | Depression, chronic pain |
| CAT | Cognitive Analytic Therapy | Map and change unhelpful relationship patterns | Personality difficulties |
| CBT | Cognitive Behavioural Therapy | Reframe thoughts to shift feelings/behaviour | Anxiety, OCD, addiction |
| DBT | Dialectical Behaviour Therapy | Emotion-regulation & mindfulness skills | Borderline personality, self-harm |
| EMDR | Eye-Movement Desensitisation & Reprocessing | Re-process traumatic memories via bilateral stimulation | PTSD, complex trauma |
| MBCT | Mindfulness-Based Cognitive Therapy | Combine mindfulness with CBT relapse tools | Recurrent depression |
| REBT | Rational Emotive Behaviour Therapy | Challenge irrational beliefs driving distress | Anger, phobias |
| TF-CBT | Trauma-Focused CBT | Adapt CBT specifically for trauma symptoms | Childhood abuse survivors |
| VR therapy | Virtual-Reality Exposure / Mindfulness | Immersive simulations for graded exposure or relaxation | Phobias, social anxiety |